Are you an overthinker, or a perfectionist? You want to branch out with your direct sales business, but you're afraid that whatever it is going to be bad. You're starting short form video, but you don't post the first one because you think it's a bad video. You overthink the whole video and concept, and never post the video. I hate to tell you this friend, but anything worth doing is worth doing badly.
What “Anything Worth Doing, is Worth Doing Badly” Mean
The phrase is from a Christian philosopher, G. K. Chesterton, and it means that what makes the world go round is done by people who do not do it perfectly, or even well. Nobody is perfect at anything, and we're all human and we all make mistakes.
Think about it this way: you spend your entire childhood learning how to be a person. You make mistake after mistake, but you keep going until you can do the thing well enough. A toddler learning to walk will fall more often then walk for the first few months of actually taking steps unassisted.
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How does this Apply to Your Business
How's the short form video strategy going, friend? What? You haven't posted it yet, because there's an aspect of it that you think is bad? Hmmm.
In order to get better at something, you have to start it. You want to grow your business on a new channel, you have to work that channel's algorithm, and give it what it wants. Facebook, Instagram, TikTok and YouTube all love short form video, and those are very top funnel focused – meaning they'll gain you a new follower to nurture and speak too.
So, like the child you once were, you have to fall a few times before you get it right. If you scroll to the very first Instagram reel I ever posted, you'll see that its bad. It's still posted for all to see, and it stays on my feed as a reminder to myself that anything worth doing, is worth doing badly.
Example of “Anything Worth Doing is Worth Doing Badly”
What is your perfectionism or overthinking keeping you from expanding too in your business? Think about what it is, and make the commitment to do it badly and get it done. Email? As long as all the words are spelled correctly, and it can convey what you want it to say, send it to your list. Short-form video? Record it, terrible timed transition and all, and post it.
You can also carry this over into your personal life. Doing things poorly is still getting them done. The dishes, vacuuming, other housework are all worth doing badly then letting it all pile up. You want to branch out into a new hobby? You're not going to be a Monet on your first painting, its not possible. It's going to be bad. Art, like your business, can be improved by doing, and continuing to do, until you're better at it then you were.
You cannot grow your direct sales business if you're not willing to do something new poorly. It's not possible to be the best at everything straight out of the gate. We all have to start at the beginning in the new venture. Starting at the beginning means its going to be bad for a while. But with practice and continual dedication, your skill will improve and you will get better at that thing. You'll be thankful that you stuck with it.
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